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TATA MOTORS
Profile
Established in 1945, Tata Motors is India's largest and only fully integrated automobile company. Tata Motors began manufacturing commercial vehicles in 1954 with a 15-year collaboration agreement with Daimler Benz of Germany. Since 1969, the company's products have come out of its own design and development efforts.
Today, Tata Motors is India's largest commercial vehicle manufacturer with a 59-per cent market share and ranks among the top six manufacturers of medium and heavy commercial vehicles in the world.
Areas of business
Tata Motors' product range covers passenger cars, multi-utility vehicles as well as light, medium and heavy commercial vehicles for goods and passenger transport. Seven out of 10 medium and heavy commercial vehicles in India bear the trusted Tata mark.
Commercial vehicle business unit
The company has over 130 models of light, medium and heavy commercial vehicles ranging from two tonnes to 40 tonnes, buses ranging from 12-seaters to 60-seaters, tippers, special purpose vehicles, off-road vehicles and defence vehicles.
Passenger car business unit
The company's passenger car range comprises the hatchback Indica, the Indigo sedan and the Marina, its station wagon variant, in petrol and diesel versions. The Tata Sumo, its rural variant, the Spacio and the Tata Safari (the country's first sports utility vehicle) are the company's multi-utility offerings.
The Tata Indica, India's first indigenously designed and manufactured car, was launched by Tata Motors in 1999 as part of its ongoing effort towards giving India transport solutions that were designed for Indian conditions. Currently, the company's passenger cars and multi-utility vehicles have a 16-per cent market share.
In addition to the growth opportunities in the buoyant domestic market, the company is pursuing growth through acquisitions (it acquired Daewoo Commercial Vehicles, Korea, in 2004) and alliances (it has entered into a tie-up with MG Rover, UK, to supply 1,00,000 Indicas to be badged as City Rover) in other geographies.
Research and development
Tata Motors invests up to 1.3 per cent of its annual turnover on research and development, with an emphasis on new product / aggregates development and technology upgradation. Its Engineering Research Centre in Pune employs over 900 scientists and engineers and has India's only certified crash-test facility and hemi-anechonic chamber for testing of noise and vibration.
The company also draws on the resources of leading international design and styling houses like the Institute of Development in Automotive Engineering, SPA, Italy and Stile Bertoni, Italy. The company has also been implementing several environmentally sensitive technologies in manufacturing processes and uses some of the world's most advanced equipment for emission checking and control.
Environmental responsibility
Tata Motors has led the Indian automobile industry's anti-pollution efforts through a series of initiatives in effluent and emission control. The company introduced emission control engines in its vehicles in India before the norm was made statutory. All its products meet required emission standards in the relevant geographies. Modern effluent treatment facilities, soil and water conservation programmes and tree plantation drives on a large scale at its plant locations contribute to the protection of the environment and the creation of green belts.
Exports
Tata Motors' vehicles are exported to over 70 countries in Europe, Africa, South America, Middle East, Asia and Australia. The company also has assembly operations in Malaysia, Bangladesh, Kenya, South Africa and Egypt.
Awards
- Tata Motors was awarded the 'Golden Peacock Environment Management Award 2003' in the category of 'large manufacturing' by the World Environment Foundation, New Delhi
- Tata Motors won the Jamnalal Bajaj Uchit Vyavahar Puraskar 2003 for fair business practices in the 'manufacturer - large' category, conferred by the Council for Fair Business Practices.
- The commercial vehicle business unit of Tata Motors was presented a commendation certificate for 'Strong commitment to TQM' for the year 2003.
- The ICICI Bank and Overdrive Awards, 2003, voted Tata Indigo as the ‘most exciting new car’ of the year.
- The Tata Indigo was adjudged the 'best value for money car' at the prestigious CNBC Auto Car Auto Awards 2003.
- The Indian Merchants’ Chamber Diamond Jubilee Endowment Trust Award, 2002, presented Tata Motors with the 'industry and technology award'.
- Tata Indica won the ‘voice of the customer award’ for ‘best diesel small car’ at NFO Automotive India, 2002.
- Tata Motors, Jamshedpur, won the prestigious 'Prof. Vasant Rao rolling trophy', instituted by the Indian Value Engineering Society, for 2002 in the area of value engineering.
- The Technology Development Board of the Department of Science and Technology, Government of India, recognised the indigenous development and successful commercialisation of the Indica by awarding Tata Motors the ‘national award for successful commercialisation of indigenous technology by an industrial concern’ for 2000.
Locations
Tata Motors has manufacturing plants at Jamshedpur, Pune, Lucknow and Dharwad as well as a well-integrated national sales, service and spare parts network that is focused on providing users with easy access service solutions.
http://www.tatamotors.com/ |
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10/12/2008, New Delhi
Relio Quick is once again organizing Auto Mall, Delhi’s Largest Automobile Exhibition & Convention. The event is going to be held at Pragati Maidan, New Delhi from 9th January to 11th January, 2009..
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